In our ongoing department reorganization, we technical writers are experiencing some angst as we carve out a desirable place for ourselves. However, as we’ve talked about it as a community of practice (no longer as an organized team with our own manager), I think we’re coming to an agreement that now is the time to make things happen—to strike, as Tom likes to say.
Supporting Product Demos with User Assistance
I bring this article to you courtesy of UXmatters, as I think it adds enormous pertinence to what I do. You may view the original article here.
Making the Deal: Supporting Product Demos with User Assistance
By Mike Hughes
Published: August 23, 2010
“While user assistance does have a positive impact on product acceptance and user satisfaction, it does not usually play a major role in influencing someone’s decision to buy a product.”

